An advertising agency
or ad agency is a service business dedicated to
creating, planning and handling advertising (and sometimes other forms of
promotion) for its clients.
An ad agency is independent from the client and provides an outside point
of view to the effort of selling the client's products or services. An
agency can also handle overall marketing and branding strategies and sales
promotions for its clients.
Typical ad agency clients include businesses and corporations, non-profit
organizations and government agencies. Agencies may be hired to produce
single ads or, more commonly, ongoing series of related ads, called an
advertising campaign.
Types of advertising agencies
Ad agencies come in all sizes. They include everything
from one or two-person shops (which rely mostly on freelance talent to
perform most functions), small to medium sized agencies, large
independents, and multi-national, multi-agency conglomerates such as
Omnicom Group, WPP Group, Interpublic Group of Companies and Havas. |
|
Looking for Advertising
Agencies, Advertising, search engine marketing, marketing, search
engine optimization, seo, television commercial, Brochure printing,
brochure design, logo, search engine optimization service, logo
design, graphic design, billboard, branding, sem, search engine
marketing firm, communication integrated marketing, branding
corporate, sales promotion, print ads ? Please scroll down.
|
|
Wizard Marketing - Advertising On the the Internet |
Website Development - Search Engine
Marketing (SEM) and Search Engine Optimization (SEO) - Local
Internet Advertising. Now you can advertise your business in
San Francisco bay area and the entire world!
Expand your business - Expand your sales - Expand today
Call us for Search Engine Marketing 707 265-7913
|
|
Need Some Action - Place Your Ad Here - Find Out How |
|
|
Alphabetical Listings
|
|
Add a new listing
Link Your Listing
Update a listing
Cant' Find it? |
|
|
David Johnson Creative Svc
45 Camino Alto # 202, Mill Valley, CA 94941 415 380-9010
Duke Marketing
±
4040 Civic Center Dr # 200, San Rafael, CA 415 492-4534
Haggin Marketing Inc
100 Shoreline Highway, Mill Valley, CA 94941 415 289-1110
Mojotown
9 Bernard St, Mill Valley, CA 94941 415 381-3029
Mueller West Advertising
50 Sarah Dr, Mill Valley, CA 94941 415 381-1309
Plessas Advertising
207 Miller Ave, Mill Valley, CA 94941 415 388-2996
Roy Ritola Inc
54 Buena Vista Ave, Mill Valley, CA 94941 415 383-7352
Tieche & Co
57 Loring Ave, Mill Valley, CA 94941 415 389-0499
Versaggi Biocommunications
9 Carolyn Ct, Mill Valley, CA 94941 415 397-3087 |
| |
| |
|
Still can't find it? Try searching our entire site, the San Francisco North Bay Area ( Marin, Napa, Sonoma and Solano Counties) and the world wide web below
|
| |
|
|
An agency's size should not necessarily be considered a barometer of their
billing or ability to handle large accounts. Indeed, these days, smaller
boutique agencies are just as likely to count very large corporations
amongst their accounts.
Full-service, or Media-neutral advertising agencies have the talent and
ability to produce creative and advise clients for a full range of media,
for virtually any type of account, or company. Some agencies specialize in
particular fields such as medical, charitable, FMCG, white goods, retail,
etc. Other agencies specialize in particular media, such as print ads or
television commercials. Other agencies, especially larger ones, produce
work for many types of media (creating integrated marketing
communications, or through-the-line (TTL) advertising). The "line", in
this case, is the traditional marker between media that pay a
(traditionally 15%) commission to the agency (mainly broadcast media) and
the media that do not.
Lately, Search Engine Marketing (SEM) and Search Engine Optimization (SEO)
firms have been classified by some as 'agencies' due to the fact that they
are creating media and implementing media purchases of text based (or
image based in some instances of search marketing) ads. This relatively
young industry has been slow to adopt the term 'agency' however with the
creation of ads (either text or image) and media purchases they do qualify
technically as an 'advertising agency' as well as recent studies suggest
that both SEO and SEM are set to outpace magazine spending in the next 3-5
years.
Not all advertising is created by agencies. Companies that create and plan
their own advertising are said to do their work in house. |
| |
| Back To Top |
|
|
Also See:
Advertising
Index
City of Mill Valley
Browse /
Search
|
